Glass Front Vending Machines from Planet Antares-Operator Friendly

Vending industry has been in existence for quite sometime now. In fact this industry has been through a long and rigorous journey before reaching its present state. As part of this journey, several models of vending machines have been designed and introduced into the market. To begin with Drop shelf machines were first introduced solely for the purpose of selling single products. This was later followed by Electronic drop shelf machines and glass front vending machines.

The drawbacks in earlier models were rectified and new models were developed. Thus a range of vending machines have been introduced into the market. However, no other vending machine model gained as much popularity as glass front vending machines. These machines have huge benefits when compared to the typical closed ones. Some of these benefits have been stated below:

• Glass front vending machines from Planet Antares are capable of generating more sales when compared to closed ones. The main reason being, customers can view the products they are about to purchase. This can stimulate impulsive buying.

• Glass front machines come with attractive features like LED illuminated motor, pull forward trays and refrigeration units.

• These machines are capable of selling more products in smaller shelf space when compared to the traditional drop shelf machines.

• There is more scope for customer interaction in glass front vending machine when compared to closed ones.

• Glass front vending machines come with advanced technology like electronic tracking. This prevents unnecessary wastage of stock.

• Customers have a wide variety of items to choose from.

• Glass front vending machines are best suited for vending branded products.

Besides these, operator also gets benefited from the use of these machines. First of all operator can market more products in lesser shelf space, reduce promotional costs by vending branded products and identify products that have crossed expiry dates. Not only this, operator can easily identify slow moving products and replace them products that have high demand.

All these reasons make them highly popular.

Importance of Dispensing Branded Items in Planet Antares Vending Machines

With competition intensifying in vending business, it is imperative for an operator to create a unique position both among competitors and customers. How is this possible? Branding can make this possible. The typical definition of brand goes this way: Brand is a “name, sign, symbol or design or a combination of these intended to identify goods or services of one seller from those of the other. A good brand is successful in motivating customers, creating customer loyalty, gives clear message about the product and gains credibility.

The impact of brand on customers cannot be ignored. With international recognition and wider reach, sales of branded products are much easier. Wondering how? These products are renowned across the globe hence they get sold easily and most importantly operators need not take up any special promotional activities for enhancing their sales. Since these products are easily recognised by customers, they will automatically purchase them. However, glass front vending machines would be appropriate for vending these kinds of products.

If earning huge profits is your main motive, it can be made possible by dispensing branded products. What else is effective rather than stocking right machine with right products and installing them in the right location? It is easy to sell branded products as most customers prefer branded products since they are faster and cheaper. If you are selling unbranded products alone, you need to take up some promotional activities to boost your sales. So, a smart vending operator would offer both branded and unbranded products together.

Planet Antares Vending operators should bear one thing in mind. Try to find the best supplier who can offer you best supplies. The products offered for sale should match the location in which the machine is placed. A proper balance of branded and unbranded products is always beneficial. All this if followed properly will yield high returns.